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Case study

Movistar Arena Comunidad de Madrid.

Promotional stand for the Movistar Arena, the capital's reference venue where music, sports, and culture transform Madrid.

Category · Trade show booth Market · Spain

Client

Movistar Arena Comunidad de Madrid

Event

Sports Summit Madrid

Total area

112 m³

Location

IFEMA Madrid

Category

Trade show booth

Service

Design, production, and installation of a promotional stand

Designed and built in our own workshop, with the same quality control from start to finish.

The project

Project photos.

Objective

Promote the Movistar Arena as the capital's reference venue, where music, sports, and culture transform Madrid.

Process

The stand was activated with a basketball activity, a nod to the venue's origin as the Palacio de los Deportes.

Result

A space that connected the public with the Movistar Arena's identity and its role as a hub for leisure, sports, and culture in Madrid.

Next steps

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